But you might wonder, what is a boutique real estate firm? A boutique real estate firm is probably not as big as some of the large real estate companies, but it certainly is able to provide the same high-quality services. Can a boutique firm be classified as a large or small real estate company then? Not really! That’s why we have a section that talks about this type of firm separately.
Many would categorize a boutique real estate company as a business that caters to high end only or even consider it too insignificant to make it far in the competitive market. However, the reality is that these firms are an extremely specialized business that puts a lot of emphasis on customer service and professionalism.
Boutique firms really focus on Customer Service, rather than focusing all their efforts on numbers. That way you will have an overall better experience as a customer because the business understands that every client has different needs. Boutique firms offer the same MLS as the big companies and they all have access to the same properties.
Boutique real estate firms also offer the same online marketing as large firms. Your properties will be listed on the major listing sites such as Zillow, Realtor, and many others. The high-quality marketing products are present in boutique real estate firms as they are for large real estate companies but usually offers more of a 1 on 1 training approach. These are just some of the things that really set apart the boutique real estate firms from others.